Whether you know it or not, if you’re an American you’ve almost certainly heard the song “We Are Young” by the band fun. because the song was featured in one of Chevy’s Super Bowl ads for the 2012 Sonic and has continued to run on air and online since then. Until a little while ago I had only heard the chorus because it’s the part of the song you hear in the commercial. Then this morning I heard the beginning and was really excited The Format was getting airplay until the chorus started. After a quick Google search, I found that The Format stopped making music in 2008 and lead vocalist Nate Ruess is now with fun..
fun.’s album Some Nights drops one week from today on the 21st. And no. I haven’t gone crazy. They write it “fun.” with the period and everything.
If you like fun. you’ll like The Format. Check out some of their songs after the break.
Naturally, I watched this year’s Super Bowl streaming online, so I missed the big, fancy Super Bowl ads. Instead, I just saw commercials for an action movie I won’t see and a commercial telling me to watch Chevy Super Bowl commercials on YouTube. It was a strange marketing experience in itself and got stranger this morning when I reentered the real world and saw the reaction to a bunch of stuff I hadn’t seen.
The most absurd reactions seem to have been generated by a Chrysler commercial called “Half-Time in America”. The ad stars and is narrated by Republican Actor, Director, Former Mayor, Critic of the Auto Bailouts and Herman Cain Supporter Clint Eastwood. Video and full post here.
Those of us who wanted to see a Harbaugh vs. Harbaugh Super Bowl had that dream blown to hell on Sunday when the San Francisco 49ers lost to the New York Giants and the Baltimore Ravens lost to the New England Patriots. Aside form being bummed out because we don’t get a Super Harbowl, the only West Coast team has been knocked out. Even worse, this is the third time this season that I’ve had to root for the Pats, and it’s the damned Super Bowl. Oh well, at least I can stream it.
NBC announced today that Super Bowl XLVI will be streaming live over the internet. From NBCSports.com:
“The Super Bowl, Pro Bowl and NBC’s wild-card playoff games will be streamed online and on mobile phones for the first time, the NFL announced Tuesday.
The games will be streamed online at NBCSports.com and NFL.com through SNF Extra, which features an HD broadcast, DVR-style controls, additional camera angles, in-game highlights, live statistics and interactive elements.”
Television as we know is a dead format walking and has been for sometime. Seeing a network like NBC starting to transition to broadcasting live online, even for just a few events, is a good sign that the networks finally understand this too.